Market by Market Communications Management

EVENT MARKETING

Corporate, business-to-business, civic, cause-related, even on-line events require cross-organization coordination as well as meticulous management.  Handled well, they can contribute to stakeholder relationships and  corporate image.  Events enhance customer interaction and heighten investor confidence. 

Events have significant additional benefits in boosting your overall marketing communication messages....in generating press coverage, still and video images, live dialogue for podcast or RSS feeds and the ever more utilized platform for test marketing and sampling programs. 

We have managed all sorts of them from investor receptions to nonprofit seminars, sponsored street fairs to benefits and networking parties.  From this we can share hands-on experience in planning, outreach, venue & site selection, vendor contracting,  speakers, sponsor solicitation and negotiation,  entertainment, permits, staging, production, public relations -- all coordinated to yield positive and consistent stakeholder communication.

 

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All Rights Reserved, Market by Market Communications, New York, NY 10012
Last Updated:  06/22/2010



 
Street Festivals

Market by Market was commissioned by the Belmont Feast Committee and the Belmont Small Business Association to manage a series of traditional festivals in Real Little Italy of New York City .  over two years these festivals have covered 31 days, attracted more than 250,000 participants and incorporated, 26 free concerts with more than 80 entertainers and musicians. 

Market by Market managed food vendors, merchandise vendors, entertainment, press and production.  In the second year we added a website that garnered more than 2000 unique visits/month and which was used to manage and coordinate festival staff. 

You can view it by clicking here
 




 

Benefits

Market by Market has worked with a variety of nonprofits to plan, produce and managing benefit events from annual dinners and award breakfasts to all-star performances.

In addition to providing support for table and ticket sales (list management, sponsorship packages, invitations) we have negotiated venue arrangements, floor plans and decorations, coordination with agents and publicists, handled press releases and story placements, as well as speakers and celebrity arrangements.

Benefits and fund-raisers are also an exceptional opportunity to build stakeholder lists and follow-up outreach with reservation and list serve integration.

Or to increase traffic to your website with Event Journal pages,
linked Press Release pages, video or slide shows 


 




 
Seminars, Conferences, Workshops